Will Insurance Agents And Brokers Be Needed Under Health Reform?
August 27th, 10Some experts say that insurance agents, brokers and small insurance companies may become victims of the massive health care overhaul set to kick in in 2014. The health care reform bill will impact nearly every corner of the health care industry which makes up one-sixth of the US economy. According to a report by Time Magazine, agents and brokers are concerned they’ll soon be viewed as redundant under the new legislation.
At a recent meeting of the National Association of Insurance Commissioners, 25 commissioners passed a resolutions stating that health care reform should “recognize and protect the indispensable role that licensed insurance professionals play in serving consumers.” At issue is how insurance companies should now calculate their medical and administrative expenses. Most experts believe health care reform will put an end to agent and broker commissions which make up anywhere from 5-20 percent of premiums. Health care reform may also make their roles as sales people and marketers unnecessary as new state insurance exchanges will be posted online by 2014. This will be a place where people and small groups can go to purchase insurance directly.
One role that brokers and agents are confident they’ll still be able to fulfill is that of a navigator through the health insurance maze. “More of the upfront stuff will be done online, but it won’t replace the service,” Janet Trautwein, CEO of the National Association of Health Underwriters, which represents agents and brokers, told Time Magazine.
Tags: Social Issues, insurance, insurance agents, health insurance maze, Finance, Financial economics
